About ZiePie

We ran the books before we built the software.

ZiePieBooks wasn't dreamed up in a boardroom. It came out of running bookkeeping for around 200 businesses, and discovering that the platform accounting firms actually need didn't exist.

Our story

2018

Where it started

I started ZiePie with one goal: helping nonprofit organizations modernize through technology. We rebuilt outdated workflows, automated manual processes, and brought mission-driven teams into the modern era.

2019–20

Growing beyond

Word traveled. Over the next two years we brought the same approach to technology companies, pharma and biotech firms, and management organizations. Different industries, same job: find the friction, remove it.

2021

The client that changed everything

Then an accounting firm hired us to automate their processes. With my background in accounting and finance, the engagement went deeper than most. Deep enough that the firm eventually asked a bigger question: would we take over their entire bookkeeping operation and automate it from the inside?

We said yes.

The problem

Around 200 sets of books. No way to manage them.

Overnight, we were responsible for the bookkeeping of around 200 businesses spread across QuickBooks Desktop, QuickBooks Online, and Xero.

The bookkeeping was the easy part. The management nearly broke us. Every status update, every client question, every missing document lived somewhere different: email threads, text messages, WhatsApp chats, scattered notes. There was no single place to see what was done, what was stuck, and what was waiting on a client.

The search

We went looking for the obvious solution. It didn't exist.

We searched for a platform that handled firm management and bookkeeping together: one system, one source of truth. We couldn't find it.

Xero and QuickBooks Online are amazing products. But they're built for individual businesses running their own operations, not for accountants running hundreds of them at once. The actual work of running a firm, the workflow, clients, team, and deadlines, was always left to a patchwork of other tools.

The decision

So we built it.

It took four years. Four years of building and rebuilding, shaped by the daily reality of running a live bookkeeping operation. But we finally did it.

ZiePieBooks is the platform we needed in 2021 and couldn't find: firm management and bookkeeping in one AI-native system, built for accountants from day one.

— Syed, Founder, ZiePie

What we believe

What we won't trade away

Built for firms, not stretched sideways

Accounting firms deserve software shaped around how they actually work, not a small-business tool asked to stretch.

One source of truth

Status, clients, documents, and deadlines belong in one system, not five inboxes.

Automation earned by hand

The best automation comes from people who've done the work themselves.

Get started

Built for firms like the one we ran.

Your first three client businesses are free, forever.